面对高维护成本，基础设施日益恶化，相邻室内商场疲惫的美学和竞争，16块樱桃溪北零售区的业主有机会重振这个关键的零售目的地，成为科罗拉多州首屈一指的户外购物区。

零售是这个地区的生命之血，购物者日益增加的“停留时间”对于当地企业而言是重要的。 为此，“新北”通过保护树木和主要草坪地区，振兴现有的景观，同时创造出新的图形/标牌，行人照明，公共艺术和特殊的公共空间，激发人们经常回来。

Faced with high maintenance costs, deteriorating infrastructure, tired aesthetics and competition from the adjacent indoor mall, the property owners of the 16-block Cherry Creek North retail district saw an opportunity to reinvigorate this key retail destination as Colorado’s premier outdoor shopping district.

Retail is the life blood of this district and increasing “dwell” time for shoppers was important for the local businesses. To that end, “The New North” revitalized the existing landscape by preserving trees and major lawn areas while also creating a new graphics/ signage, pedestrian lighting, public art and special public spaces that motivate people to return often.